Ripples Advisory, E-commerce market: It's Walmart vs Amazon

Analysts believe the two-horse race will now be reinforced, leaving no room for a third player, with the $500-billion Walmart likely to buy a controlling stake in Flipkart

Not too long ago, the list of e-commerce companies operating in India was long. Much longer than in many of the evolved markets around the world.

Flipkart, Amazon, Snapdeal, Paytm, Myntra, Jabong, eBay and ShopClues were among the must-have names in any e-commerce pecking order. Jack Ma-led major Alibaba has been there too, not just as a top investor in Paytm but also as an online giant about to unleash a war in the promising e-commerce market. While Alibaba’s direct entry into the Indian e-commerce market has remained just a buzz for several years, many other compelling names ...

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